Are you the type of person who spends a lot of time (and money) shopping online, or have you avoided making purchases online in the past? Are you open to changing your shopping habits in the months to come?
There will always be times when you feel the urge to shop at a local mall or retail outlet. For example, if you need to buy the best tactical flashlight for a camping trip you’re taking this weekend, you’ll probably want to stop by a local store. On the flip side, there are situations when shopping online is the best option, so you shouldn’t avoid it just because you aren’t familiar with it or have a few anxieties about using it. Not only can online shopping save you money, but it can also give you access to more products in a more convenient setting.
With that in mind, let’s examine why it makes sense to start shopping online more often.
- Others are Doing it
I know you’re hearing your mom’s voice in the back of your head right now — “If everyone was jumping off a bridge, would you do that, too?” Well, this isn’t to say you should always get in line with what other people are doing, but there is no denying the fact that online shopping is more popular than ever before. According to TechCrunch, 79 percent of Americans are shopping online, so there must be something to the experience, right?
- Plenty of Options
With so many online business success stories, it’s easy to see why entrepreneurs are thinking long and hard about the benefits of launching an ecommerce store. According to LemonStand, there are approximately 12 million online stores, which means there’s almost certainly a store out there carrying exactly what it is you’re looking for. Whether you’re looking for everyday items or searching for unique, hard-to-find pieces, you’ll probably find the best selection online for anything you’re trying to buy.
- Faster Shipping than Before
In the early days of online shopping, many people were turned off by the long shipping times. If it wasn’t bad enough that they couldn’t see the item live and in-person, they certainly didn’t want to wait a week or more to receive the order. Thankfully, this is all changing, with more stores than ever before offering faster and more affordable shipping. Amazon Prime, for example, guarantees your online orders will arrive within two days. It’s not quite as fast as making a purchase at a local store, but it’s more than enough to suit the needs of most consumers.
Competera outlines the convenience of shopping online, as well as the steps retailers are taking to play to this benefit. Online stores realize they have a lot of competition, so they’re willing to do whatever they can to make their platforms more convenient to attract buyers. They’re not just banking on shopping from home being more convenient than driving to a busy shopping center anymore; they’re actively optimizing their platforms and user experiences to streamline purchase and checkout processes for customers. As stores put more time and money into improving the convenience of shopping online, consumers will be even more drawn to web options.
- Take it Slow
If you’re new to online shopping, you may have some questions and concerns about things like price comparisons, keeping your financial information secure, and tracking your packages when they ship. This is why you should take a slow and steady approach and spend some time researching vendors before you place any orders.
It’s never easy to change your ways, especially if you have avoided purchasing on the internet in the past. Nevertheless, online shopping is taking over and brick-and-mortar storefronts as we know them are going to change as they continue to grow. As you gain experience navigating shopping platforms and become more familiar with major online retailers, you’ll become more comfortable shopping online more often.
Regardless of the shopping habits you’ve formed in the past, online shopping can ultimately help you save time and money. So the next time you sit down to watch your favorite new movie (People You May Know is a great choice that just happens to be about the challenges of transitioning to a digital world), pull out your smartphone and shop online a bit.
What are your favorite things about the online shopping experience? Do you have any great online vendors you’re dying to share with the world? Share your feedback in the comments below.